📤Ship your very first events to Facebook

Test your full-funnel events & see what show up on Facebook's end

What's the concept? Put simply, pretend you're a shopper and make a test purchase so you can see if the full-funnel events fire properly or not.

Test browser events

Now let’s test a series of actions and see if they arrive properly at the Test Events tab of your pixel.

Give Facebook your store domain

Watch the browser events arrive at your Events Manager

Test server events

Get the test event code from Facebook

Give Two Owls your test event code

Verify deduplication

Did deduplication happen? If you're shipping Facebook both browser events (via Pixel) and server events (via Conversion API), they should be deduplicated. Reach us if you're not seeing that!

Test events with Facebook Pixel Helper

In case you don't currently have access to your Pixel in Facebook Events Manager, or you want a quicker option, follow this video to test your events.

Monitor tracking performance: You can proactively check which server events were sent to Facebook by Two Owls on a daily basis, in the Analytics tab.

_________________________

Diversify your revenue source with affiliate marketing:

Last updated