> For the complete documentation index, see [llms.txt](https://omegatheme-contact.gitbook.io/omega-multiple-tiktok-pixels-1/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://omegatheme-contact.gitbook.io/omega-multiple-tiktok-pixels-1/analytics-and-reporting.md).

# Analytics & Reporting

### Reports

To help you optimize TikTok ads tracking, Omega allows you to view:

* Events by Pixel&#x20;
* Purchase Report

With our reports, you can

* Filter events by date range and Pixel IDs
* Monitor server events sent to TikTok through Events API

### Note:

* You can only look up for data no more than **60 days** into the past
* The dashboard reports all server events sent, regardless of the pixel IDs.
* The events are recorded at the time they happen, following the time zone you set in Event Setting
* The data is reported only if there is active pixel(s)

<figure><img src="/files/EgM2C02XKk8Oxkoj5soi" alt=""><figcaption></figcaption></figure>

### Analytics

:point\_right:Here's how Analytics helps you to monitor your Events API performance:

* **Real-time report:** Assess how many page views, view content, add to cart, initiated checkout & purchase events have been successfully sent to TikTok
* **Conversion Rate indexes**
* **Revenue:** View the revenue associated with the purchases sent
* **Examine orders sent:** Clickable order ID that leads you to the order detail page in Shopify


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