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Dashboard-Analytics

Interactive real-time report

Dashboard

  • Filter events by date range and event name
  • Monitor server events sent to TikTok through Events API
Note:
  • You can only look up for data no more than 60 days into the past
  • The dashboard reports all server events sent, regardless of the pixel IDs.
  • The events are recorded at the time they happen, following the time zone you set in Event Setting
  • The data is reported only if there is active pixel(s)

Events API Analytics

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Here's how Analytics helps you to monitor your Events API performance:
  • Real-time report: Assess how many page views, view content, add to cart, initiated checkout & purchase events have been successfully sent to TikTok
  • Conversion Rate Funnel: breakdown by pixels
  • Revenue: View the revenue associated with the purchases sent
  • Examine orders sent: Clickable order ID that leads you to the order detail page in Shopify